
Pushback Rack in New Berlin, WI
Pushback rack in New Berlin works well for packaging and building products companies whose pallets arrive by the truckload and leave a few at a time. Lanes hold two to six loads deep on carts, so one aisle face covers what used to need several.
Last pallet in comes out first, which suits corrugated, film and building materials that do not expire. Our company is a division of Warehouse Equipment & Supplies Co., supplying and installing since 1997, and every layout we draw begins with your real pallets.
Industrial Park Buildings Built for Pushback Rack
The New Berlin Industrial Park has many 24 to 30 foot clear buildings with wide column bays. That geometry suits four-deep lanes at four or five levels, a big jump in positions per square foot.
Near Moorland Road and I-43, packaging converters often run raw rolls in and finished pallets out of the same dock wall. Deep reserve lanes along the back wall keep that dock zone open.


Moorland Road and I-43 Operations
Packaging, building products and wholesale distribution in New Berlin often receive by the truckload. Converters there frequently run two shifts, so we stage installation by zone and hand each section back before the next one starts.
Choosing Pushback Pallet Rack Over Selective or Drive-In
The right system follows your SKU count and how many pallets each one holds.
Many SKUs, few pallets each
Selective rack keeps every pallet reachable. It stays the default for mixed inventory.
Moderate depth per SKU
Two to six pallets of each item points to pushback, with one product per lane level.
Very few SKUs, deep stock
Large batches of a handful of items lean toward drive-in, where trucks enter the rack.
Blend the zones
Most buildings use more than one system; the CAD layout shows how they share the floor.
New Berlin Push Back Racking Quotes and Installs
Building products can be wide or oddly shaped. We check overhang and bottom-board direction so loads ride flat on carts and do not snag on neighboring lanes.
If part of your floor already runs selective rack, we compare converting it versus adding new pushback rows. Frames already in place can sometimes stay if they are rated for loaded lanes.
Experienced installation crews we schedule and manage handle assembly and anchoring. We sequence delivery so bundles land where each zone gets built, not piled at the dock.
Packaging converters are a natural match for push back racking. Corrugated, film and finished pallets stack in predictable quantities, so lanes stay full and drivers rarely dig for a buried load.
Near the Moorland Road parks, I usually suggest leaving one selective row along the dock wall for odds and ends. Everything stocked deep moves into the pushback pallet rack lanes behind it, which keeps the layout simple for new operators.
Compare the storage choices for your operation: New Berlin racking; pushback product page; New Berlin pallet flow; New Berlin drive-in.
Price New Berlin Lanes
Share pallet sizes and SKU counts on the form, or give us a call: (414) 260-3593.
Milwaukee Pallet Rack
7311 W Greenfield Ave.
Ste 316
Milwaukee, WI 53214
(414) 260-3593Monday - Friday: 8:00 AM - 6:00 PM
New Berlin Buyers Ask Us
Other Rack Types We Supply in New Berlin

Pallet Rack
Every pallet reachable, every time. The baseline we size everything else against.
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Pallet Flow Rack
Load one side, pick the other, and let gravity enforce first in, first out.
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Drive-In Rack
No aisles. The forklift enters the structure, and the floor holds more pallets per square foot than any other system.
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Cantilever Rack
Arms with nothing in front of them, built for lumber, pipe, and anything a pallet can't hold.
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Carton Flow Rack
Cases advance to the picker instead of the picker hunting for cases.
View detailsNearby Areas We Also Serve
Our delivery and installation territory covers southeastern Wisconsin, with scope and scheduling agreed for each building.
Where We Work
Located in Milwaukee, we serve the entire Milwaukee metro with industrial pallet racks and warehouse storage solutions.
Milwaukee Pallet Rack
Address
7311 W Greenfield Ave.
Ste 316
Milwaukee, WI 53214
Phone
(414) 260-3593Business Hours
Monday - Friday: 8:00 AM - 6:00 PM
Saturday: Closed
Sunday: Closed
Need Pushback Rack in New Berlin?
Call (414) 260-3593 or request a quote and we will get a layout started.









