
Pushback Rack in Greenfield, WI
Pushback rack in Greenfield helps local distributors and service parts suppliers squeeze more reserve pallets into compact buildings. Each opening becomes a lane of two to four pallets, riding carts on rails that slope toward the aisle.
New loads push older ones back, so the front pallet is always the most recent. We operate as a division of Warehouse Equipment & Supplies Co., whose supply and install history reaches back to 1997. First we ask how many pallets each part number holds.
Compact Buildings, Deeper Pushback Rack Lanes
Buildings near Loomis Road and South 76th Street are often smaller, with limited storage depth. Shallow two- and three-deep lanes tend to fit best and keep honeycombing low.
With I-894 and the south I-94 / I-41 corridor close by, many Greenfield firms run daily route trucks. Deep reserve lanes free floor near the docks for loading those routes.
Commercial supply companies along South 76th Street also stock seasonal products, such as ice melt in fall and outdoor goods in spring. Those items arrive in volume and leave steadily, which suits deep storage for a few months. Outside the season the same lanes switch to everyday reserve stock, so nothing sits idle for long.


Loomis Road and South 76th Street Firms
Local distribution, service parts and commercial supply near I-894 run daily route trucks from tight docks. Floors here are often shared between counter sales, will-call and storage, so we mark customer areas on the drawing first and keep deep lanes well away from them. Route trucks loading early in the morning also need a clear lane from reserve to dock, which shapes where we put each block.
When Pushback Pallet Rack Pays Off
Not every part number belongs in a lane. Use these tests.
Two-pallet minimum
Items that usually hold two or more full pallets are lane candidates.
Stable demand
Parts with steady reorders keep lanes full; erratic items leave gaps.
Matching footprints
Pallets in one lane share a size so carts stay aligned.
Picks stay selective
Loose and partial pallets remain in selective rows for direct access.
Greenfield Push Back Racking, Quoted Clearly
Service parts pallets can be partial or mixed. We recommend lanes only for items that reliably stock two or more full pallets; the rest stay in selective bays.
For an existing selective system, we check whether your uprights can carry full lane weight at the planned beam spacing before reusing them.
Experienced installation crews we schedule and manage assemble and anchor the system, working in sections so route loading continues.
One thing I tell Greenfield owners: start small. Converting two or three bays to push back racking shows your team how the lanes load before you commit a whole aisle.
Beam sizing still matters in a compact layout. A two-deep lane doubles the load on each beam pair, so a pushback pallet rack beam is heavier than the step beam it may replace. We confirm frames carry it too.
When loading routes leave early, night replenishment can move reserve forward without blocking the dock.
Compare the storage choices for your operation: Greenfield rack options; pushback product info; Greenfield pallet flow; Greenfield drive-in.
Price a Greenfield Layout
Send part counts and pallet sizes on the form, or call: (414) 260-3593.
Milwaukee Pallet Rack
7311 W Greenfield Ave.
Ste 316
Milwaukee, WI 53214
(414) 260-3593Monday - Friday: 8:00 AM - 6:00 PM
Greenfield Pushback Questions
Other Rack Types We Supply in Greenfield

Pallet Rack
Every pallet reachable, every time. The baseline we size everything else against.
View details
Pallet Flow Rack
Load one side, pick the other, and let gravity enforce first in, first out.
View details
Drive-In Rack
No aisles. The forklift enters the structure, and the floor holds more pallets per square foot than any other system.
View details
Cantilever Rack
Arms with nothing in front of them, built for lumber, pipe, and anything a pallet can't hold.
View details
Carton Flow Rack
Cases advance to the picker instead of the picker hunting for cases.
View detailsNearby Areas We Also Serve
Our delivery and installation territory covers southeastern Wisconsin, with scope and scheduling agreed for each building.
Where We Work
Located in Milwaukee, we serve the entire Milwaukee metro with industrial pallet racks and warehouse storage solutions.
Milwaukee Pallet Rack
Address
7311 W Greenfield Ave.
Ste 316
Milwaukee, WI 53214
Phone
(414) 260-3593Business Hours
Monday - Friday: 8:00 AM - 6:00 PM
Saturday: Closed
Sunday: Closed
Need Pushback Rack in Greenfield?
Call (414) 260-3593 or request a quote and we will get a layout started.









